Master Class: The Secret Ingredient is Freedom

/Master Class: The Secret Ingredient is Freedom

2015 International CES

01/07/2015
9:30-10:00AM
Venetian, Level 2, Bellini 2006

 Schedule is being updated daily. Keep checking back.

Master Class: The Secret Ingredient is Freedom

Lego, Minecraft and Toca Boca are three Scandinavian brands that are all at the top of the charts in their respective categories. This is no coincidence, argues Toca Boca Play Designer, Jens Peter de Pedro. These toys and games trust children’s capabilities and provide them with the opportunity to act freely inside well-designed systems. Learn how your product could outperform its competitors, too.

Special Guests:
Play Designer
Toca Boca