The Business of Being in the Digital Kids Business

//The Business of Being in the Digital Kids Business
The Business of Being in the Digital Kids Business2015-01-27T22:34:22+00:00

Project Description

Youth electronics are the fastest growing segment in the toy business, but both traditional and new approaches to selling toys are in a state of disruption. From app and online stores to brick-and-mortar toy stores and big box locations, we look at the challenges and the prospects for each. Tom Dusenberry, Dusenberry Entertainment and former CEO of Hasbro Interactive, joins in conversation with Richard Barry, Executive Vice President and Chief Merchandising Officer, Toys“R”Us, Inc., for a candid look at the trends and influences shaping the world of kids’ play today.

Moderator:

Tom Dusenberry, Founder/CEO, Dusenberry Entertainment, Inc.

Special Guests:

Richard Barry, Executive Vice President, Chief Merchandising Officer, Toys“R”Us, Inc.

Project Details

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