Bethany Koby is a mum, CEO, designer, art director and artist. (And sometimes all five at once.) She creates products and experiences for a more positive and collaborative future.
In 2012 Bethany co-founded Technology Will Save Us. It was based on a radical premise: What if kids could build the technology they use, and learn more about technology in the process? With her husband and co-founder, Daniel Hirschmann, Bethany created the now iconic DIY Kits, the most accessible (and fun) way for kids, families, and educators to learn, play, and invent with technology.
The DIY Kits are celebrated for their design and learning outcomes. In 2014 the DIY Gamer Kit was acquired by the Museum of Modern Art as part of their permanent design collection, and was later shortlisted for Designer of the Year in 2015 by the London Design Museum.
As the CEO, Bethany is responsible for the company’s strategic growth and partnerships. Perhaps her most important role is making sure every product and service Technology Will Save Us creates directly empowers parents and inspires kids.
Her dedication to both is growing Technology Will Save Us into the most accessible technology company in the toy industry, empowering a generation of problem-solvers and future makers.