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Inventor for the past decade and Forbes 30 under 30, Betsy has invented toys and games for Mattel, Hasbro and Spin Master before moving to London to develop the toy range for Moshi Monsters. In London, she launched her hardware company, Wondermento. Betsy leads the creative development, staffing and production for Wondermento, a full-service technology company that develops, designs and manufactures apps and connected hardware devices. The company’s debut product is WonderWoof, a free app and smart-connected BowTie designed to help pet owners track, train and socialize their dogs. Betsy is an adviser to UNICEF Wearables for good campaign as well to several hardware startups in Hong Kong. Her Wondermento products have been featured in Vogue, Tech Crunch, Forbes and WonderWoof recently made Oprah’s favorite things list.